Hi, this is Ben Wilson, back with another Video Tip for your Real Estate Tool Belt on creating a strong Cold Calling Mindset.
In today’s tip we discuss the 7 keys to developing a rock solid cold calling mindset.
For many cold calling can be challenging – it’s so easy to put off and yes, it can take some time to develop the necessary skills – even those of us with years of of cold calling experience- like yours truly the affordable real estate coach – face call reluctance at times.
Push past the reluctance and fear by developing a Rock Solid Cold Calling Mindset
In this video tip I’m going to give you 7 tips on developing your cold calling mindset to push you past all the fear doubt and anxiety you may have felt in the past when you sat down to make calls.
Tip #1 – Practice Your Craft
Here’s tip number 1 – practice your craft – by putting in the time off the dialer, honing your skills, practicing the scripts, and role playing you are making deposits in your Rock Solid Cold Calling Mindset Bank Account – which will continue to pay dividends for years to come – I can think of no other skill that you can master practicing just a couple of hours per day that pays so well – so if you really want to be successful in this business, I can think of nothing better than spending time each day working at it.
Tip #2 – Remember – You are helping people who may not have many options
Always keep in mind we are helping those people that may not have any other options or limited options – many real estate agents won’t touch their house because of the condition – we perform a valuable service that helps a lot of people – we are like a surgeon that using our words, questions, and actions identifies and extracts the source of the pain for our clients – the sellers we talk to everyday
Remember that when you want to put off making those calls – there is someone out there who needs your help and with it they may be left with no options.
Tip #3 – Dialer Time = Money Time
There are many factors that come into play when it comes to success in real estate – but if you’ve decided to build your business around cold called prospects – there is really only one thing that matters – and that one thing is time on the dialer.
That’s the time you spend on the dialer each day and it is really the only thing you can control in this process. You can’t control who picks up, who gets mad, or who even has a house for sale (with some exceptions) but you can control getting on the dialer each day for at least 2 hours and make calls. If you just focus on that, you’ll be way ahead of most of your competition. If you’ve been practicing your craft and learning your scripts like we talked about in tip number 1 – you’ll be even further ahead.
Tip #4 – One Call Away
Yes, I know you hear this a lot from everyone who makes calls – but it is true – on every call you are potentially talking to someone who could put thousands of dollars in your pocket by discounting their house. So you are literally only one call away from a life changing amount of money. Think about that to keep you Dialing For Dollars on a daily basis.
Tip #5 – Practice Meditation
Ok – I can hear you know, “Ben – you’ve gone off the deep end now” – but stick with me for just a minute – I speak from experience
I learned the Silva method about 20 years ago. It’s been one of the most life changing skills I’ve acquired. As a result of what I have learned and implemented on a daily basis, I became more relaxed and focused. Successful days just seemed to pile up one after another. It was extremely helpful when I first started cold calling several years ago to blow past the reluctance that is very common when first starting out…
Unfortunately it appears that the Silva method isn’t taught much anymore. However you can learn it on your own and I can direct you to some free online resources for learning the basics if you are interested.
Any type of meditation where you get relaxed for at least 10-15 minutes by:
- closing eyes
- breathing deeply
- relaxing your muscles
- Focus on positive outcomes you want to occur in your life. Make this part of your daily routine (I suggest in the morning to prepare for the day and then again at night right before you go to sleep to review the day) and you will see a difference in very little time.
Make meditation a part of your regular daily activities and you will see your cold calling results improve in the process.
Tip #6 – Focus on What You Can Control
As I touched upon in tip #3 there are some things you just can’t control when you are cold calling potential sellers:
You can’t control:
- people getting mad when you call
- someone hanging up on you
- when your calls go unanswered
- People that have nothing to sell
That stuff doesn’t matter – just focus on what you can control – things like:
- your time on the dialer
- learning the scripts and practicing regularly
- meditating on achieving positive results daily
- Maintaining a positive attitude
Tip #7 – Remember the 5 Benjamin Rule – from Ben Wilson, Affordable Real Estate Coaching Founder
And finally tip number 7 – remember the 5 Benjamin rule From me, Ben Wilson of course
Once you have the skills – for every hour you are on the dialer you can make up to $500 once you have practiced your scripts and developed your lead conversion skills…
So picture me handing you those 5 Benjamin’s every hour – and get on the phone – that should get you motivated!
Finally – Pick up the phone and start dialing!
There you have it – 7 tips for building your cold calling mindset – practice and implement these ideas daily and prepare yourself for the success you deserve.
Finally in the immortal words of Jordan Belfort via my buddy Leo – pick up the phone and start dialing. You will develop the Rock solid cold calling mindset that’s going to ensure you achieve your real estate goals.
Thanks for watching this video tip from THE Real Estate Success Coach from affordablerealestatecoaching.com
If you have any questions or would like additional information and tips on cold calling or any number of areas in real estate just stop by our website. If any of this makes sense to you and you’d like to take action but would like a little guidance with the process of getting deals done and if you’d like to get our Million Dollar scripts package when you sign up for our 16-Week Program to really ignite your cold calling email me today!We provide a customized 16 week One on One Real Estate Coaching program designed to get you to take the Daily Consistent Actions essential to your success. We would love to help you achieve your real estate goals. You can find more information on our program here.